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SAY IT WITH PEPSI

  Campaign period: April to June 2016   Emojis rule and punctuate today’s email and phone communications in a big way, so to commemorate 17 July’s World Emoji Day, Pepsi launched a global campaign that featured a series of unique … Continued

THE PEPSI CHALLENGE

  Campaign period: September to October 2015   To mark their 40th Anniversary globally, Pepsi decided to revive their famous Pepsi Challenge, across various markets, translating them into fun, street challenges that today’s public would be game to take on. … Continued

Assemble & Score

As the paramount of all football tournaments hit our shores in 2014, our client, Pepsico, tasked us with a campaign to bring football to Pepsi drinkers. It was not just excitement they were after: it was total engagement, starting the … Continued

Seize the Moment

It started off as a digital promotional project; a microsite as the main promo mechanism to verify bottle cap codes from Pepsi Man U promo bottles to give out instant win lucky draw prizes. The goal was to rewarded Pepsi … Continued